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Alpha Phi Omega
Section 97

Public Relations

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Press Release Guide

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Contact

FOR IMMEDIATE RELEASE:

CONTACT: (note: add your contact info here)
Contact Person
Chapter Name
School
Telephone Number
Fax Number
E-mail Address
Web site address

Headline

City, State, Date Opening Paragraph (should contain: who, what, when, where, why):

Remainder of body text - Should include any relevant information. Include why your service or event is unique.

If there is more than 1 page use the "more" that follows, with the hyphen on either side, center justify the word at the end of the page:

-more-

(The top of the next page):

Abbreviated headline (page 2)

Remainder of text.

(Restate contact information after your last paragraph):

For additional information or a sample copy, contact: (all contact information)

Summarize service or event specifications one last time

Chapter History (try to do this in one short paragraph). This information should be standard at the end of every press release. Sometimes called "boilerplate" it is the foundational information about the chapter and the fraternity. One suggestion would be to include the "about us" paragraph from the national Web site followed by a brief statement on your chapter:

Alpha Phi Omega National Coed Service Fraternity has more than 17,000 male and female student members at 366 college campuses nationwide. Its mission is to prepare campus and community leaders through service. Its purpose is to develop leadership, to promote friendship and to provide service to humanity. Founded at Lafayette College in Easton, Pennsylvania in 1925, it is a 501(c)(3) nonprofit organization headquartered in Independence, Missouri. More than 350,000 members have joined Alpha Phi Omega since its founding. The Zeta Zeta Zeta Chapter at the University State College was first chartered in 1984. The chapter provides service to the community, leadership development and fellowship opportunities to its membership.

End your press release with three "pound" signs centered at the end of the end of the document.

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National Disclaimer: This electronic document is intended for public viewing and is solely for personal reference. It should not be considered an authoritative source nor an official publication of Alpha Phi Omega. Inquiries regarding Alpha Phi Omega and its official publications may be directed to: Alpha Phi Omega, 14901 E. 42nd Street, Independence, MO, 64055 - USA. Alpha Phi Omega is a copyrighted, registered trademark in the USA. All rights reserved. www.apo.org